Charlotte Rule
SEO Manager
“My favorite part about digital marketing is how nothing is ‘final.’ Best practices and opinions are constantly changing. To be successful, you need to evolve simultaneously with the industry.”
Charlotte has been working in digital marketing since 2016 and specifically in SEO since 2019. Throughout her career, she has gained experience across various industries, including hospitality, cybersecurity, professional racing, and senior living. Charlotte's expertise in SEO is multifaceted, with a particular passion for content. She also excels in user experience optimization, strategy development, and implementing cross-channel tactics.
Charlotte holds a B.S. in Communications Studies with an Organizational Focus and a History Minor from James Madison University. Her approach to SEO has been greatly influenced by her background, emphasizing storytelling to differentiate clients from their competitors and add a human touch, especially important in the age of AI.
When she's not optimizing websites, Charlotte enjoys trying out new recipes, gardening, playing with her dogs Maisie & Cider, home projects on her old house with her husband, and spending as much time outside as she can.
Favorite Place
London
Favorite Local Restaurant
Dot's Back Inn
Favorite Animal
Dogs