Kelly’s digital marketing career spans government, retail, and advertising, where she did everything from managing clients’ digital presence to dressing up as Cinderella in a holiday parade for over a thousand people. Her passion for search engine marketing emerged when a co-worker went on maternity leave, tasking her with analytics reports for clients. Craving more, she joined the Workshop Digital team where she married her love of all things digital and her talent for managing client relationships. A Richmond native and Virginia Tech alum, Kelly has an undying love for the Hokies, bourbon, and authentic, New York–style pepperoni pizza. In her free time, you can often find Kelly catching passes on the football field, relaxing in a tree stand, or snort-laughing at a favorite Mel Brooks movie.