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Privacy-First: How to Ensure Your Healthcare Marketing Aligns with HIPAA

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Privacy-First: How to Ensure Your Healthcare Marketing Aligns with HIPAA

Webinar Info

This webinar has passed.

Watch this insightful conversation between Ray Mina, Head of Marketing at Freshpaint, and Andrew Miller, Co-Founder of Workshop Digital as they explain the state of healthcare marketing and what it means to be a privacy-first healthcare marketer.

This webinar covers:

  • An overview of the December '22 guidance and updates since then.
  • Tools that are "privacy ignorant" – meaning they use web trackers to collect PHI without any consideration for HIPAA compliance.
  • The risks you take of not getting your marketing into compliance.
  • The types of tools you need a BAA for, and what to do if you can't get a BAA.
Andrew Miller portrait on a teal background.

Panelist

Andrew Miller

Co-Founder, VP of Client Services

Panelist

Ray Mina

Head of Marketing
Freshpaint
Healthcare