PPC for Ecommerce
Workshop Digital performed research on the industry, competitors, and their target market to determine search habits and geographical presence and developed campaigns whose ads spoke to the client’s target market.
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It’s Time to Give Dynamic Search Ads Another Try
Categories Analytics, Conversion Rate Optimization, Google Adwords, PPC, PPC Tools
If you’ve been in paid search marketing for a while you’ve no doubt heard of Dynamic Search Ads, or DSAs. You may have even tried them years ago when Google was pushing them as a way to plug the holes in your keyword targeting when really all they seemed to do was flush your budget Read More »
