Resources

GA4 Migration Planner

Google Analytics is changing and marketers are tasked with overseeing the migration from Universal Analytics (UA) to Google Analytics 4 (GA4). You’re committed to measuring your campaign success and website performance, but with so many fundamental differences between UA and GA4, it’s easy to feel like you’re missing something. How can you get started?…

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Blog Articles

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Closing The Loop With Sales To Improve On Good Results

More often than not, businesses turn to Workshop Digital to help cours…

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2022 Outside Best Places to Work

Our purpose is to "build a better agency" and the Outside Best Places To Work recognition is great external validation that we're doing the right thing by our employees, clients, and partners.

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How prepared are you for GA4? Take the quiz to find out!

The transition from Google’s Universal Analytics to Google Analytics …

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Top 4 Ways To Put Your SEO Scorecard to Use Now

Your SEO Scorecard is a custom report on your website’s ability to att…

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Search Engine Land Award Winners

The Workshop Digital paid media team won first place in the Search Engine Land Awards "Best B2B Search Marketing Initiative - PPC" category for our work with an industrial manufacturer of highly specialized equipment that resulted in a 2,400% Return On Ad Spend (ROAS).

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Changing URLs: Helpful or Harmful?

Change is good, right? Not always. When it comes to your website, chan…

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Guides

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GA4 Migration Planner

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Local SEO Strategies to Improve Your Bank's Website Performance

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4 Things to Look for in a Digital Agency Partner

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Why Bank Marketers Should Focus on Digital in 2021

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Digital Marketing Strategies to Drive Customer Retention in Financial Markets

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Your SEO Guide to Fuel Growth

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Videos

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What is the most rewarding part of being a digital marketer?

How does our team feel rewarded in their roles as PPC or SEO team memb…

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How do you balance working on projects for multiple clients?

Workshoppers balance multiple client accounts at a time. How do they d…

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As an SEO or PPC team member, what tasks or projects are your favorite to work on?

Workshoppers provide valuable PPC and SEO services for our clients to …

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How did you get started in digital marketing?

Digital marketers come from different backgrounds, skillsets, and inte…

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What advice do you have for someone interested in a career in digital marketing?

What should students or those interested in making a career change do …

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What qualities should a digital marketer have?

We asked our team, what are the qualities a digital marketer should ha…

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