What Sets Workshop Digital Apart
Experienced Paid Media Analysts in Richmond, VA
Headquartered in Scott’s Addition, we’ve been managing paid advertising campaigns for local businesses for over a decade. Our paid media team is led by Morgan Jarvis, Director of Paid Media, who brings over 10 years of experience at Workshop Digital. The team includes seasoned analysts and managers with deep expertise across PPC, social, programmatic, and display advertising. We pride ourselves on delivering best-in-class paid media strategies for businesses of all sizes.
Partnerships, Not Vendors
We pride ourselves on being accessible and responsive. As a result, your point of contact at Workshop Digital is the subject-matter expert driving your strategy and is personally invested in your business's success. We aim to be an extension of your marketing team by treating your business as if it were our own. Our paid media campaigns and KPIs are built around what matters most to your business, not a templated, cookie-cutter approach.
Data-Driven and Focused on Real Results
Transparency is one of our core values. That’s why we provide 24/7 live reporting dashboards with your own paid media metrics and KPIs–so you always know what we’re working on and how your campaigns are performing. Our work doesn’t stop after launching new campaigns; we continuously monitor performance and optimize campaigns to drive the best possible results.
A Few of Our Richmond-Based Partners
Paid Media Services in Richmond, VA
Paid media is one of the fastest ways to drive traffic, leads, and revenue–but only when it’s done right. We create and manage high-performing campaigns across all major platforms, designed to meet your business goals and reach your audience before your competitors do.
Google Ads
Reach your audience across Google’s entire advertising network–including search (PPC), display, YouTube, and shopping–to connect with potential customers at every stage of their journey.
Microsoft Advertising
Connect with your audience across Microsoft’s advertising network–including search (PPC), display, and native placements on platforms like Bing, MSN, Microsoft Start, Outlook, and more–to capture demand and extend your reach beyond Google.
Paid Social Media
We run targeted campaigns across top social platforms—including Facebook, Instagram, LinkedIn, TikTok, X (formerly Twitter), and Reddit—to connect with your audience where they’re most active. Whether you're focused on building brand awareness, generating leads, or driving conversions, our strategies are custom to your goals and your audience.
Programmatic Display
Programmatic allows us to reach your ideal audience wherever they are — using real-time data and advanced targeting to serve ads based on behavior, interests, demographics, and more. Whether you're looking to build awareness or drive conversions, we customize campaigns to engage the right people at the right time.
YouTube & Video Ads
Use the power of video to reach and influence your audience at scale. We plan and manage targeted video campaigns across YouTube and other platforms to increase awareness, drive consideration, and turn engaged viewers into customers.
Not sure what platform is right for you? That’s what we are here for! We can help you choose the most effective channels for your business goals, and our multi-platform paid media experts will make sure your campaigns are working together to deliver the best results without wasting money.
Success Stories
Giving Back to Our Community
We believe it is important to give back to the community we live in, which is why we encourage team members to volunteer for local nonprofits, including Richmond Habitat for Humanity and Junior Achievement of Central Virginia. We’re also proud members of the Richmond business community; we even earned the ChamberRVA Impact Award in 2016.




