Digital Marketing Services for Small to Medium Businesses

As a small business ourselves, we understand the value of a partner that’s going to do their job as well as we do ours, and we excel at providing digital marketing services for small businesses that generate revenue & help your company grow.

Grow Your Medium or Small Business with Marketing Solutions Delivered By a Digital Marketing Agency with Proven Results

We understand first-hand the unique needs SMBs have regarding small business marketing solutions like SEO, Paid Search, Paid Social Media, and Display. That’s why we’ve invested in becoming a small business marketing agency with experts in the practices that help small and medium businesses like yours see real gains in the areas that matter to you: brand awareness, leads, sales, and revenue.

We know which channels yield the best results, and how to motivate audiences to become leads and sales. Cheap small business marketing agencies will generally take a hands-off approach once you sign on, but you get what you pay for. We’re always testing the latest technology to see where it can help us stretch a budget or improve the return on your marketing investment while giving white glove service at an affordable rate.

You’ll feel more confident knowing that people with a real passion for helping small and medium businesses grow are taking care of your digital marketing.

You'll Be a Part of the Community of Businesses We Serve

  • Lisman Studio logo.
  • Health In Mind logo.
  • MannKidwell logo.
  • Maxair Mechanical logo.
  • The Steward School logo.
  • Light Tape logo.
  • Southern Flavoring logo.

“I have met with multiple members of Workshop's team who have all impressed upon me Workshop's commitment to quality customer service, responsive and clear communication, and a unique ability to humanize the work they do. Thank you.”

DJ Johnson, Owner at Health in Mind, Midlothian, VA

“We hired Workshop Digital to help us build on and improve our paid digital marketing efforts—and they delivered. They helped us consistently grow our traffic and leads. They're always on top of the latest online marketing trends and make sure that our campaigns are reflecting these changes.”

Kelly Williams, Marketing Manager at Woodfin

“The Workshop team really took the time to know our products, which is huge for getting them in front of the right customers. They also quickly grasped the market dynamics and challenges faced by our brand. Not only did they provide us with actionable insights, they helped us understand the impact of their decisions. ”

Paul Watson, Co-Founder of Ledbury
Dr. Ken Lipstock
Dr. Ken Lipstock

“We partnered with Workshop Digital for paid search and SEO to increase our new consultations—and we’ve seen big increases in patient numbers. I highly recommend them for all your healthcare digital marketing needs. ”

Dr. Ken Lipstock, Owner at Lipstock Lasik, Henrico, VA

“Workshop Digital’s expertise around customer targeting helped us to find the right clients.”

Molly Louthan, Chief Executive Officer, Lisman Studios

Search Engine Optimization (SEO)

Whether you’re a large, medium, or small business, creating websites that search engines and users can find is an ongoing, collaborative, and important process in growing your brand. Our team understands the unique needs of SMB business clients, so we ensure that the content on your website is relevant, easy to read, and gets customers to take action.

If you want your small or medium business to be among the top results, our local SEO solutions can help you show up more in the results when it matters most. We know that SMBs thrive on local customers; and with experience, our team will help you claim your business profile and optimize it to drive relevant customers to your website or brick-and-mortar store.

Paid Search (PPC), Display, & Paid Social

Looking for an affordable way to drive more customers to your website and convert leads into sales? Wondering how to get your website to the very top of the Google search pages? We have PPC advertising solutions specifically designed for SMBs like yours. We use our expertise in pay-per-click advertising to focus on the search terms that matter to your audience, so we can help you generate more leads and convert them into loyal customers.

Our paid social and display offerings reach your customers where they are through targeted ads on social media and across the Google Display Network (GDN). Whether it’s reaching a B2C audience through Meta (Facebook, Instagram), a B2B audience through LinkedIn, or serving a remarketing ad to users as they browse the web, we help SMBs tap into their customer base in the right place at the right time. That means more leads & customers for your small business.

Analytics & Data

We provide executive-level insights into your website's traffic and the online actions you want your prospective customers to take, so you can see exactly how our SEO, Paid Search, Paid Social, and Display ads are impacting your marketing performance… and your bottom line.

Great marketing is nothing without an excellent analytics setup. Every engagement with our SMB Solutions team includes Analytics support at launch to ensure that you're able to track and optimize for your key performance metrics using Google Analytics 4. Reliable analytics data, coupled with our proprietary SMB Reporting Dashboard, means you can keep a close eye on performance every step of the way, 24/7, while maintaining full ownership over your data.

Grow Your Business While Saving Time And Money With Our Small Business Digital Marketing Consulting and Technology Solutions

How do Workshop Digital's SMB Solutions help you get the results you're looking for? We provide:

  1. SEO, Paid Search, Paid Social, & Display marketing services customized for small and medium businesses

  2. Affordable pricing options to fit your marketing budget with a service that’s anything but “cheap”

  3. An experienced team of SEO and Paid Media analysts who specialize in small business digital marketing

  4. Executive-level reporting and analytics to track progress toward growing your business

  5. Ongoing support and optimization to ensure long-lasting success

Frequently Asked Questions

Work With Us

Take The Next Step!

Our customized digital marketing strategies are designed with your SMB growth goals in mind and are delivered by experts who care about your success.