Google Analytics 4 Set-up and Migration

Prepare for the future of Google Analytics and navigate GA4 with confidence.

Navigate GA4 with confidence.

The Workshop Digital team has been using GA4 since its release in 2020. Our Google Analytics experts can help configure GA4 for your business, ensure a seamless migration, and train your teams on how to make the most of the new platform.

“The migration process in transitioning our two websites to GA4 was exceptionally smooth. The learning curve is still very much in progress, but we have faith that our team at Workshop Digital will be with us every step of the way.”

Erika Gay, Marketing and Communications Manager

What about historical data preservation from Universal Analytics?

A successful migration includes data preservation. We will create backups for your current Google Universal Analytics ("UA") data so that your business maintains critical historical information.

Free GA4 Migration Planner

Worried that a broken or incomplete infrastructure might make your switch to GA4 difficult? We can take a look and let you know where we see potential issues and how to make it work!

Use this GA4 Migration Planner to see what you might be missing.

What's included in our GA4 Set-up and Migration service?

GA4 Dashboards & Reports

You'll get a Google Data Studio Dashboard connected to GA4 to help you share your data within your organization.

Measurement Strategy

We document the configurations, customizations, and definitions of all goals/conversions in GA4 to give you peace of mind.

GA4 Configuration & Implementation

We'll tag your website, customize GA4 events and conversions, and give you the data you need to make decisions, confidently.

You'll be in good company

Get started today

We will begin with a full assessment of your current analytics practices, as well as a conversation to better understand your business goals and what you need from GA4.