Sara Vicioso

Growth Marketing Manager

“My favorite aspect about digital marketing is the fact that it’s ever-changing. I love testing new ways to reach a target audience, and the ability to have instant data to understand the success of those tests.”

Sara brings over 10 years of experience in the digital marketing space, having spent a large portion of her career focused on Paid Media strategy for her clients. However, paid media wasn't enough. Sara is passionate about audience-first marketing strategies, finding customers where they are regardless of channel (which may be heavily driven by her background in Sociology) which led to the desire to build multichannel marketing strategies for her clients.

She brings a wealth of knowledge in industries such as manufacturing, industrial, SaaS, healthcare, education, e-commerce, & more.

Originally from San Diego, California, Sara found her new home in Austin, Texas, a city that captured her heart with its BBQ scene, country music, paddleboarding scene, and welcoming community. Outside the office, Sara is a DIY enthusiast, a lover of dogs (particularly her shih-tzu, Peanut), and will never turn away from the next travel adventure.

Favorite Place

New Zealand

Favorite Book

Where The Crawdads Sing

Favorite Podcast

Crime Junkies