Alyssa Bass

Senior Paid Media Manager

“The biggest benefit I hope to bring to the Workshop team is my eagerness to learn, empathy, creativity and innovative thinking to create a supportive environment where people feel comfortable sharing new ideas and fresh perspectives.”

Alyssa has been working in the Paid Media industry for over six years, specializing in Paid Search, Paid Social, and Programmatic media. She has worked with clients across a variety of industries, including nonprofits, government, healthcare, and home building, with a particular interest in Programmatic Display, Native, CTV, Audio, and DOOH.

Before transitioning into Paid Media, Alyssa worked in the nonprofit sector in marine mammal training, research, and conservation. She earned her Bachelor of Science degree in Environmental Science from the University of North Carolina Wilmington.

When she’s not working, Alyssa enjoys spending time with her dog, traveling the world, trying new restaurants, and spending time outdoors, especially near the ocean.

Connect with Alyssa on LinkedIn.

Currently Listening to/ Favorite Musician

Taylor Swift

Favorite Food

Ice cream

Favorite Fictional Character

Anything Meryl Streep